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Why Your Content Strategy Should Include YouTube

Thunderfoot Team

Comedy skits and makeup tutorials may come to mind when you think of YouTube, but the video streaming platform also serves as a powerful marketing tool. 48% of marketers plan to add YouTube to their content strategy in the next year, and for good reason: YouTube has over a billion users — almost one-third of all people on the Internet.

Need more convincing? Check out the rest of these staggering YouTube stats: